Think in decades. Build accordingly.
The Board is a private membership for serious entrepreneurs.
Essays. Courses. A room full of people who get it.

The dilemma
Courses that promise shortcuts. Newsletters optimized for clicks. Gurus who peaked in 2018 and have been selling that story ever since. The internet is full of people telling you how to build a business they never actually built.
You've been through enough of it to know the difference. You're not looking for motivation. You're not looking for a 5-step framework. You're looking for honest thinking from someone who's still in it — and a room of peers who hold you to a higher standard.
That's what The Board is.
The man behind it
I built this because I needed it.
I've been building businesses for over a decade. Some worked. Some didn't. Along the way I realized that the hardest part was never the strategy, it was finding people who understood the game at the same level.
Not mentors. Not coaches. Peers.
People who'd made the same mistakes, asked the same questions, and were still showing up every morning because they genuinely love building things. That group was impossible to find online. So I built it.
The Board is what I wish had existed when I was figuring things out. It's not a course. It's not a coaching program. It's a room, and the people in it make it worth being part of.
12+
years building companies
3
successful exits
5
Operations across countries
2
running active ventures
What you get
Everything you need. Nothing you don't.

Essays & Frameworks
Long-form thinking and mental models that actually move the needle.

Video Library
Unfiltered walkthroughs of real decisions, pricing, hiring, scaling.

The Community
Serious members, honest feedback, real conversations. A room worth being in.
A taste of what's inside
The kind of thinking you won't find anywhere else.
Members get access to 120+ essays, courses, and threads. New content every week.
Who's inside
People who've stopped looking for shortcuts.

Camille D.
E-commerce Entrepreneur — Paris
Closed my first $50K contract using Soren's negotiation framework. Paid for years of membership in one deal.


Marcus T.
Agency Owner — Amsterdam
Went from 6 to 14 employees in 8 months. The hiring module saved me from at least three bad decisions.


Tom V.
Investor & Operator — Zurich
Turned down a bad acquisition offer with confidence after a thread in the community. Sold 8 months later for 3x more.


James R.
B2B SaaS Founder — London
I repositioned my offer two weeks after joining. My average deal size went from $3K to $11K.


Lena K.
Startup Founder — Berlin
Grew from $8K to $26K MRR in under 5 months. The community kept me accountable every step of the way.


Asha B.
Consultant — Barcelona
First $100K year as a freelancer. The positioning essay alone was worth 10x the membership cost.

Be honest with yourself
This might not be for you.
This isn't for you if...
You're chasing shortcuts.
You need hand-holding to take action.
You're not building anything yet.
You mistake consumption for progress.
You're not ready to be challenged.
You'll fit right in if...
You're already building something real.
You think in years, not weeks.
You want frameworks, not motivation.
You value honest feedback over validation.
You give as much as you take.
Membership
Simple membership. Serious value.

Monthly
Yearly
$49
$49
/month
Full access. Cancel anytime.
All essays & frameworks
Full video library
Private community
New content every week
Searchable content library
FAQ
Questions you probably have.

Apply






The numbers speak
843
Active members
38
Countries represented
120+
Essays & frameworks
94%
Annual retention rate